Jon Bender
product marketing | user experience | product invention| design
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Designed, branded, developed and launched the g-maher.com web sites including the eCommerce site, Selling on Amazon site and FaceBook pages that gained over 8000 Fans the first 5 months.
- Produced the “first-ever” reality chat show for Yahoo! to promote and expand the user base of the Yahoo Instant Messenger application.
- Developed, designed and shipped my private owned brand of Spectare products into JC Penney’s retail stores for an on time and successful Christmas selling season delivery.
- Worked with cross-functional departments within HP to create content that was showcased as demos at the HP Executive Briefing Centers and was leveraged in multiple departments of HP.
- Managed a global team of key contributors For Kersh Risk Management to develop their product under a tight timeline and budget by streamlining the process and facilitating clear communications between all parties.
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I am directly involved with all aspects of bringing new products to the market. I have been a "hands-on" contributor and overseen activities in all of the following areas: |
| CONCEPT |
market research, user experience studies, user group study, information architecture, information design, technology review, product naming, product specification |
| DEVELOPMENT |
engineering / developer management, user interface design, industrial design, overseas coordination, manufacturing supervision, shipment logistics |
| BRANDING |
brand standards, identity, logo design, style guide creation, patent / trademark filing |
| MARKETING |
eCommerce web site creation, social networking, website optimization, product photography, sales / promotional materials, advertising for print /web /TV, retail package design, user manual creation, website optimization |
| TESTING |
QA, user testing, bug testing |
| POST SALES |
Technical support, customer support, evaluation, ongoing modifications |
Product Manager
SuMaWah LLC
San Jose, CA |
Sumawah is a company I founded that specializes in all phases of the product lifecycle from concept to completion. In the past 8 years I have helped companies develop and market products and bring them successfully to the market. I have also developed several product lines of my own.
Clients include:
- HP: Created interactive demos that showcased HPs Enterprise Solutions for the Executive Briefing Center and were also used as sales support through HPs online portals.
- Yahoo: Produced several promotions including a “Web Chat Reality Show”, Radio spots and banner ads.
- Cisco: Produced marketing videos and interactive pieces that promoted Cisco’s Service Contract Center
- Kersh Risk Management: Managed a new health related electronic product for Kersh. Duties included manufacturing coordination, product design, packaging, shipping and logistics.
- Meda Systems: Produced and managed a new product line for a Home Media Server. Duties included branding, Industrial design, manufacturing coordination, creation of product demos, website and other sales/marketing materials.
Products lines developed:
- 'g-maher product line: Consumer product line for beauty and skin care products. I helped to create this product line from scratch including branding, manufacturing coordination, on-line marketing, social media, packaging, sales support and technical support.
- Spectare product line: Consumer product line for photo related electronics. I lead the creation of this product line including product design, branding, manufacturing coordination, on-line marketing, social media, packaging, sales support and technical support.
- WhereWolf products: Product line for tech related furniture and gadgets. Involved in product design, manufacturing, branding, marketing, sales support and technical support
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Instructor- Multimedia Design Studies
San Francisco State University |
Taught for the Multimedia Studies program for 7 years as a part of the certificate program in Multimedia. Classes taught included Creative Multimedia development, Macromedia Director and Project Management courses. |
Instructor- Web certificate program
UCSC Extension in Silicon Valley |
Taught Multimedia and production classes for 14 years that served as a requirement for the certificate program. Classes included: Creative Multimedia Development, Macromedia director, Multimedia Design and Production Management, Web Design and Multimedia project |
Executive Producer
Maus Haus
San Mateo, CA |
Maus Haus is a new media, marketing and communications agency with many fortune 500 clients. I spent 2 years as the lead producer for interactive projects including Web, CD ROM, DVD and Kiosk applications.
Clients include:
- Sprint: Produced CD ROM, Online and In store demonstrations that promoted Sprint Broadband services directly to the end customers for both retail and business. Helped Sprint to develop an online tool for customers to sign up for Broadband services that was linked directly to a point of sale kiosk in retail stores.
- LAM Research: Produced interactive demonstrations that were used in several key Trade Shows and also used by Sales people throughout the year.
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Executive Producer
12 Centimeter
Mt. View, CA |
Focused on the development of a new business model for DVD content creation, encoding and authoring. Duties included business development, client relations, project management and supervision.
Clients include:
- C-Cube: Produced a consumer DVD demonstration that was used to sell DVD players and related products to customers in an in-store environment
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Executive Producer
CKS Pictures | CKS Interactive
Cupertino, CA |
Lead producer for motion graphic, CD ROM and web projects for major clients such as Apple Computer, Intel, Timberland and others. Maintained direct client relations, team supervision as well as direction of video / photography shoots.
Clients include:
- Apple: Was the lead producer and a key point of contact for Apple for 5 years. Over this time I produced many marketing demos including consumer retail store demos, CD ROM tutorials, Trade show presentations and other interactive marketing pieces.
- Timberland: Lead producer for a retail in store kiosk that was linked to website for online sales and customer demonstrations.
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| San Jose State University |
Master of Fine Arts/ (CADRE
Institute) Computers in Fine Art
Multimedia Computer applications including interactive
video. |
| University of Alaska, Anchorage |
Bachelor of Fine Arts/ Photography, Printmaking. Graduated "Cum Laude" |
See More Samples:

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new World Venture:
2005- present |
presentations:
Company presentation
Spectare Products Slide Show
websites:
Spectarestore.com
g-maher.com
WhereWolfproducts.com
Amazon Storefront
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Survival Years:
1999-2005 |
DVD Rom, Kiosk and Motion Graphic: Cisco, Aspect, HP... |
Back in the day:
1994-1999 |
Past samples: Apple, Timberland, Sprint... |
Jon Bender
6081 Meridian Ave STE 70-308
San Jose, CA 95120
e-mail
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